How to Use Paper Starlights for Retail Displays
Bring your store to life with the warm, glowing magic of Paper Starlights. Whether you're curating a seasonal window, setting up a product launch display, or refreshing your shelves, our handcrafted paper stars are designed to shine in every sense of the word.
Made for independent stores, concept spaces, gift shops, bookstores, florists, and beyond, Paper Starlights are more than just decorative pieces, they’re atmospheric tools. Lightweight, fold-flat, endlessly reusable and visually arresting, they help you turn everyday displays into scenes that stop passers-by in their tracks.
Why Stockists Love Our Stars
Reusable & Flat-Pack
Paper Starlights are built for retail. Each star folds flat for compact storage between seasons, campaigns, or installations. No bulky storage needed, just slip it into its sleeve and reuse it next week, next month, or next year.
Whether you're curating a summer window, a Christmas gift zone, or an autumn tablescape, the same star can be styled again and again in new ways. Your customers won’t know it's been there before but your bottom line will.
Visually Captivating
Our stars are made to glow. Their intricate patterns cast delicate shadows by night, and their sculptural forms catch natural light by day, making them visually impactful around the clock.
Hang them in your windows to create a focal point that stops passers-by in their tracks. Use them in-store to lead the eye to product displays, gifting areas, or seasonal merchandising. They’re a powerful way to tell a visual story, with zero added clutter.
How to Style In-Store
Turn Your Shop Window into a Story
Windows are your biggest visual asset and Paper Starlights turn them into glowing invitations. Suspend stars at different heights to create a floating constellation that moves with the light throughout the day. In the evening, add a soft LED glow to stop passers-by in their tracks.
Create a Focal Point Customers Can’t Miss
Use stars to define a central space in-store; over a display table, a gifting station, or near the checkout. Hanging stars overhead naturally draws the eye down to the products below, creating vertical interest without cluttering shelf space.
Shelf Styling & Point of Sale
Paper Starlights aren’t just for ceilings; they shine just as brightly on tabletops and shelves. Use smaller stars (lit or unlit) to accent display zones, themed groupings, or POS areas. They add height, shape, and a touch of magic to otherwise flat product setups.
Top tip: Small stars double as display and sellable product, show one styled, stack the rest nearby for quick pickup.
Lighting Options for Retail
USB LED Kit
Plug into power bank or USB port. Ideal for windows without socket access. Use a USB splitter to connect up multiple USB lights.
Existing Pendants
Tie stars over existing pendant light fittings in your shop. We recommend using an LED bulb up to 5.5 watts.
Spider Lights
Spider pendant lights let you hang multiple stars from a single ceiling point with individual drops at varied lengths. They create a sculptural “floating chandelier” effect that draws the eye upward and gives your display rhythm and shape.
Long drop festoon
Mains-powered. Use to create overhead star rows in permanent display zones. This is a particularly great option for garden centres or shops with a lot of space!
Interested in Becoming a Stockist?
At Paper Starlights, we believe in building meaningful partnerships with like-minded retailers, from small independents and gift shops to design-led homeware stores and pop-ups.
If you love sustainable design, story-led products, and displays that glow with meaning, our handcrafted paper lanterns are ready to become part of your retail story.
Stockist FAQ
Can I leave the stars lit all day?
Yes! Paper Starlights are designed for safe indoor use with low-wattage LED bulbs (max 40W). These bulbs stay cool to the touch, even after several hours of use, making them perfect for shop windows that remain lit during opening hours, or into the evening for passing foot traffic.
Quick Tips:
- Consider adding a timer switch if your lights are on after hours
- Stars placed near the front of the glass may be dimmed in direct sunlight, test position for max visibility
- We recommend checking lighting setup from outside your store after dusk. It’s the best way to see how your display glows.
How do I hang them safely?
Paper Starlights are easy to hang, they’re incredibly lightweight and don’t require any heavy-duty rigging. Most of our stockists hang stars from:
- Suspended rods in windows
- Ceiling tiles or beams using fishing wire
- Display fittings with S-hooks, clips, or clear thread
They also work well with spider pendant fittings or long-drop festoon cables for permanent store installs.
Can I sell them in-store too?
Yes — and it boosts your display impact.
Many stockists use a “live demo” star as the centrepiece of their display, then merchandise packaged stars beside it to encourage purchase. This helps customers understand the product’s function and feel confident about setup.
Great for Christmas, weddings, or homeware add-ons — especially when paired with a lighting kit or fairy lights.
What sizes are best for shop windows?
We recommend mixing sizes for visual depth.
For shopfronts, our most popular display combos are:
- 45cm Stars: Great for closer to the glass
- 60cm Stars: Best for main part of the display
- 87cm Stars: Ideal for bold focal points or back of display
Odd-numbered groupings (3–5–7) create balance and visual rhythm
Display Styling Tip:
Hang stars at staggered heights for added movement and dimension.
You can always add more later. Our collections are easy to match and expand.